Women, prepare.
It’s the whole lot you wished for. 2.5 years within the making and I’m lastly able to share with you what would be the greatest sports activities bra on this planet.
Had been you one of many 22,000 girls who stuffed out the survey again in 2021? In that case, you helped create this:
The POPFLEX Superbra.
The Superbra Journey
Why did it take 2.5 years? As a result of we needed to get inventive and return to the drafting board so many instances. Right here’s a lil peek on the BTS.
SHOP SUPERBRA
Are you able to imagine what number of instances the design modified!? As you possibly can see, the product growth course of is really A PROCESS. Good, dependable merchandise take time, however with the pace of social media and quick vogue setting the tempo, I really feel prefer it’s warped individuals’s sense of time. (Copying different individuals’s designs and getting them out in a matter of weeks is UNNATURAL!)
9-12 months is the typical time I can sketch one thing out of your requests, develop, and produce, however the tougher ones like Superbra want much more consideration.
Anyway, thanks for giving me grace and endurance. I’m at the moment modifying my Superbra video and I can’t wait to indicate you all of the cool options!